Don’t worry. You’re not the only one who loves the filet-o-fish. Pirates, mermaids, octopi…
Ever since the advent of the Egg McMuffin, McDonald’s has been known for serving breakfast…
HL took home 9 Gold Addys last night, plus Best of TV for the McDonald’s “Few Seconds“ campaign.
So, maybe that makes ten.
All media were represented, and we even earned gold for a self-promotion video shot, edited and performed inside our walls.
All told, the Kidnapped Chicagoan campaign won 5 golds for out-of-home, mixed media and interactive. McDonald’s nabbed 4 golds for “Late Night“ radio, “Igloo” outdoor and the aforementioned TV.
The winners will advance to the Regional Addy show, tournament-style. If they win there, it’s on to national competition.
Hi-fives all around, and thanks to our clients for believing in the power of smart, creative work.
*Main image courtesy of the killer Addy intro video done by 90 Degrees West.